A DISTINGUISHED FEATURE FOR A BUSINESS TODAY

A business directory is undoubtedly a crucial device for running a successful business. With advent of technology, an online business directory increases an entrepreneur’s visibility. It also accelerates the online presence of a business on the worldwide web.

A categorical search feature in a business directory is definitely an outstanding feature and tempts the visitors to using a business directory for a longer duration. When the site visitors have access to their desired search results, the business is accelerating towards success.

With ever-increasing competition to earn commercial success, an online business directory, commonly known as a B2B Portal, requires to offer added advantages to the users browsing it or categorically searching information to their use. Hence, it’s important to ensure that search feature is useful to all users and provides valuable information to the website visitor.

BUSINESS DIRECTORY GENERATING REVENUE:

Offering a free listing and a paid listing is an effective way to generate revenue from a Business directory.  Business listings and traffic is greatly increased with offering all businesses to register in a site. The more business listings a directory has, the better it is.

With presence in a business directory, a manufacturer or an Indian supplier can market their products, generating some good income from the site.

DESIGNING A DIRECTORY ONLINE:

The business directory must always be categorized with a good selection, which will help users find exactly what their priority is. Listing as many categories one can possibly think of, in a directory, is desirable. Even better is to offer site users the option of adding categories, in case their product matching category is not available.

Many users search for business listings using the search option, while the others might prefer browse by categories. Thus, to have a successful online business directory, a user-friendly search engine and browsing through categories is recommended.

In order to get repeat visits, lucrative discounts or other promotional schemes should be offered. Selling advertising space on a website to get some good traffic is a common practice. With bonanza of discounts or free services offered online, a web site is on the way to running a successful business directory and making some good money from it.

A COMPREHENSIVE LOOK:

In addition to various other tools available for a businessman, a business directory has emerged as an incredible source of increasing online presence. With the World Wide Web becoming a common source of information and commercial activities, a business directory gains more significance with every day that passes by.

For example, an exporter’s directory is a vital source of information on products and prices in addition to importers and traders of a desired product. At the same time, a manufacturer’s directory would contain information on raw material suppliers, buyers of the product, domestic or international traders and offshore importers etc.

A B2B Portal too is a business directory that provides accesses to innumerable other sources. For example, a B2B Portal in India will not only provide access to various Indian manufacturers and a number of Indian exporters, but also access to contact details of certain Indian suppliers.

At the same time, a Suppliers directory would usually consists information on various markets, domestic as well as global prices of commodities and products etc. 

ABUNDANCE OF INFORMATION:

The best business directory listings are able to get a lot of traffic to pass through with a number of ways. The best way to look for one that has plenty of content that will attract consumers to their site. With more articles and interesting features for consumers to use and pursue, it will be better at attracting consumers and thereby increasing the visibility of the companies listed with it.

With so much competition to contend with, companies must have an advantage, which is having a good online presence with the company being listed in a good business directory. Having a good online presence is not only desirable, but also required. A strong online presence is very likely to accelerate a business to its desired goal.